Introducing Grayton Beer's Artist Series: Celebrating the panhandle's rich art culture one beer at a time

Posted by Abby Eller | November 06, 2014

If you know Northwest Florida, you know how cultured this area is in art. All artists in the area, whether photographers, musicians, painters or chefs, have the same goal in mind: making a unique experience for people to enjoy. It’s for these reasons that we’re excited to collaborate with these artists and announce our Artist Series, an initiative where we feature designs from local artists on our 22-oz. seasonal beers.

We live in an area that is rich with artists, and we wanted to pay tribute to this by displaying artwork on our larger bottles in place of a traditional label. Not only will these artists get their work displayed on our 22-oz. bottles, but a portion of the proceeds from the sales of these beers will go toward art-based programs and charities in the Panhandle.

Here at Grayton, we love supporting people who do what they love, and we understand that people can use anything (even beer!) to support their passions. For this reason, we’ve been a consistent supporter of charitable organizations throughout Northwest Florida, such as South Walton Fashion Week, the Cultural Arts Alliance, 30A Songwriters Festival and The Repertory Theatre in Seaside, among others.

Our Gourdgeous brew hit shelves in October as the first beer featured in the Artist Series. It features artwork from our own brewer, Tyler White, and is a play on Grayton’s brew house using pumpkins in place of the brewing vessels. The next limited-release Artist Series will be the Redneck Rye-viera, a red-rye double IPA anticipated to hit shelves in the coming weeks!

We encourage you to embrace what makes Northwest Florida the cultured area that it is, to recognize and support local talent and to grab a Grayton beer to celebrate the artistry we have here. Let’s all raise a glass in honor of them – cheers!